NEW DELHI, Nov 6: Zomato, a popular food delivery app, has launched Limitless Delivery in seven major Indian cities including four national metro cities like Delhi NCR, Mumbai, Kolkata, and Chennai for the festival season.
This new feature will enable the customers to order food from restaurants as far as 40 kilometres away, as long as they are in the same city. Basically, customers will no longer be stuck with whatever is close by, where customers could reach out their favourite restaurants that might have been out of range before.
The seven cities the Limitless Delivery service is available include Bengaluru, Pune and Hyderabad besides the four metros.
All the customers have to do is open the Zomato app and look under the “Limitless Delivery” section in the Explore More area on the home screen. There, the customer will find a list of restaurants that will deliver from across town. Or, just search for a specific place- if they offer Limitless Delivery, one will see the menu and place order as usual.
Along with that, Zomato further rolled out Host Mode for the customers as well just for the festivities. This one is for group orders. When customers turn on Host Mode, the app hides all prices from the menus to the shopping cart. The host can hand over the phone to guests and let them pick what they want, but nobody gets to see the price tags.
Pretty handy if one is treating a group or hosting and just want people to choose freely. Once everyone’s made their picks, the host just switches off Host Mode, unlocks with a passcode or biometrics, and checks out the final bill.
Both features are pretty straightforward: Limitless Delivery means more restaurant choices, and Host Mode makes group orders a breeze. No word have been out yet on whether they will expand to more cities, but for now, foodies in these seven spots get first dibs.
(Manas Dasgupta)